More Than Jewelry

Two Generations of Trust

More Than Jewellery, a Legacy of Love

From a single store in Godhra to a trusted name across Gujarat, Sunehriè carries forward a family tradition of crafting real gold jewellery with natural diamonds — making fine jewellery accessible, honest, and personal.

Explore our story
Sunehriè brand portrait
Jewellery craftsmanship

Our Story

A Family Tradition, Carried Forward

Sunehriè was born from a simple belief — that real gold and natural diamonds should be within everyone's reach. Our founders, with over two decades in the jewellery trade, saw an industry where trust was rare and transparency rarer.

Starting with a flagship store in Godhra and expanding to Lunawada, they built Sunehriè on three promises: every piece hallmarked, every diamond certified, and every price fully transparent. Today, that same commitment drives everything from our 9KT daily wear to our 18KT bridal collections.

— The Shah Family, Sunehriè

The Sunehriè Promise

Commitments That Define Every Piece

BIS Hallmark Assured

Every piece carries a unique HUID, verified by the Bureau of Indian Standards for purity and authenticity.

Natural Diamonds Only

We use only IGI-certified natural diamonds — never lab-grown, never simulated, never compromised.

Transparent Pricing

Full price breakup on every product — gold weight, diamond value, making charges and GST, all visible.

Vision

Making Fine Jewellery Accessible to Every Indian Family

We envision a future where choosing real gold and natural diamonds is no longer a privilege. Through honest pricing, starting at 9KT, and certified craftsmanship, Sunehriè is rewriting the rules of fine jewellery — one family at a time.

Trust

Every piece is hallmarked, every diamond certified. We believe trust is built through transparency, not promises.

Craft

Two generations of jewellery-making inform every curve and setting. We honour traditional techniques while embracing modern design.

Accessibility

Fine jewellery should not require a fortune. Starting at 9KT, we make real gold and natural diamonds attainable for everyone.

The Golden Sparrow

Introducing the Sunehriè Vault

The Golden Sparrow Vault is our proprietary loyalty framework — a milestone-based reward of up to ₹50,000 upon the completion of a Proprietary Maturity Cycle. Unlike traditional point-based systems, this program rewards your journey with Sunehriè.

A single jewellery purchase of ₹15,000 or above unlocks participation. Track your progress live and redeem at maturity — it's jewellery that gives back.

Learn about the Vault

The Golden Sparrow Vault

A conditional deferred loyalty program that rewards your purchase journey with up to ₹50,000 on maturity.

Certified & insured

Track live progress

Meet the Team

The People Behind Sunehriè

A family-led team with two generations of jewellery expertise, united by a shared vision.

A

Anil Shah

Founder & Managing Director

S

Sunita Anil Shah

Co-Founder & Creative Head

N

Nishu Shah

Director of Operations

I

Ilesh Shah

Head of Retail Strategy

M

Meera Jha

Lead Designer

RK

Rajesh K.

Lead Designer

PG

Priya Gupta

Lead Designer

Visit Our Stores

Sunehriè — Godhra Flagship

2nd Floor, Besides Shreenathji Jewellers Godhrawala, Adumbar Kuva, Soniwad, Godhra, Gujarat 389001

Mon – Sat: 10:30 AM – 8:30 PM

Get directions

Sunehriè — Lunawada Showroom

Opp Shreenathji Jewellers Godhrawala Lunawada, E-Block, Nandan Arched, Modasa Road, Lunawada, Mahisagar 389230

Mon – Sat: 10:30 AM – 8:30 PM

Get directions

Need Personal Assistance?

Our jewellery consultants are here to help — whether you need guidance, custom orders, or sizing advice.

Book a Consultation